Check 14 / 16 LOW impact In the full checklist
Weekly newsletter with UGC + new drops + tips
What this check is
A weekly send keeps the list warm between purchase moments, and it needs a repeatable format rather than a fresh concept every week: customer content, what is new and something useful.
How to implement it
Fix the format to three blocks — a customer photo or quote, the newest or restocked products, and one practical tip — and build it from a template so it takes minutes. Send on the same day each week and keep the subject line concrete.
How to verify it
Track open and click rates over four consecutive sends and confirm the unsubscribe and spam-complaint rates stay low; if complaints rise, reduce the frequency or narrow the list.
All 197 checks, one Google Sheet
This page is the summary. The full checklist carries the priority, the impact score and the tool link for every check — all 197 of them, across 14 categories, as a Google Sheet and CSV with lifetime updates.
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