Check 1 / 21 MED impact Free
Add size chart with model measurements — 23% fewer returns
What this check is
Returns in apparel usually trace back to size, and a shopper who cannot find a measurement chart either guesses or leaves. A chart that shows the garment measured flat, plus the model’s height and the size worn, answers the question the product photos raise.
How to implement it
Measure each size flat and publish the table as a page or metafield, add the model’s height and worn size to the product description, and link the chart from a button next to the size selector. Keep one chart per fit block rather than a chart per product where the pattern repeats.
How to verify it
Open the product page on mobile, tap the size chart button, and confirm the table matches the size options offered and stays readable without horizontal scrolling.
This one is in the free tier
The free tier covers the first checks of every category — enough to close the obvious leaks. The full checklist adds the priority order, the impact score and the tool link for all 197 checks across 14 categories.
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