Check 9 / 13 LOW impact In the full checklist
Certifications: cruelty-free, organic, FSC etc.
What this check is
Certification marks answer a specific buyer objection: is this tested on animals, is it organic, is the packaging responsibly sourced. An unearned mark is both a trust risk and a legal one.
How to implement it
List only the certifications you hold, with the certificate number or registry reference where the scheme requires it, and place the marks in the product page trust block. Link each mark to the issuing body’s register entry.
How to verify it
Look up each certification number in the issuing body’s public register and confirm the certificate covers the product being sold and is still valid.
All 197 checks, one Google Sheet
This page is the summary. The full checklist carries the priority, the impact score and the tool link for every check — all 197 of them, across 14 categories, as a Google Sheet and CSV with lifetime updates.
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