Check 7 / 12 LOW impact In the full checklist
YouTube Shorts + TikTok Spark Ads whitelist UGC
What this check is
Creator content run from the brand account reaches the creator’s followers too when the ad is run as a partnership rather than as a plain repost, which is why whitelisting or Spark Ads are used.
How to implement it
Agree the usage rights in writing with the creator, run the post as a Spark Ad or a partnership ad so it keeps the creator’s handle, and whitelist the handle for the campaign duration. Keep the organic post live so the social proof holds.
How to verify it
Confirm the ad appears under the creator’s handle with the engagement of the original post, and that the usage agreement covers the full campaign period and the placements used.
All 197 checks, one Google Sheet
This page is the summary. The full checklist carries the priority, the impact score and the tool link for every check — all 197 of them, across 14 categories, as a Google Sheet and CSV with lifetime updates.
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