Check 19 / 21 LOW impact In the full checklist
Add delivery date + cutoff time on PDP
What this check is
A cutoff time converts a vague delivery promise into a deadline the shopper can act on today: order within the next few hours and it ships now. This is the urgency that comes from your own fulfilment schedule rather than manufactured scarcity.
How to implement it
Compute the cutoff from the warehouse handling schedule and the destination timezone, render it as a countdown or a plain statement of the cutoff hour, and update the wording outside business hours so it never promises a same-day dispatch that cannot happen.
How to verify it
Check the message from two timezones and on a weekend, and confirm the wording switches correctly between "ships today" and the next working day.
All 197 checks, one Google Sheet
This page is the summary. The full checklist carries the priority, the impact score and the tool link for every check — all 197 of them, across 14 categories, as a Google Sheet and CSV with lifetime updates.
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