Check 7 / 16 LOW impact In the full checklist
Recently viewed products strip at bottom
What this check is
A strip of what the shopper already looked at is a second chance at the products that caught their attention, placed where the current decision has just been resolved.
How to implement it
Store viewed product handles in the browser or against the account, render up to four cards at the bottom of product and collection pages, and exclude the product currently on screen. Keep it client-side so it does not slow the first paint.
How to verify it
Visit three products, open a fourth and confirm the strip shows the first three in reverse order of viewing and excludes the current product.
All 197 checks, one Google Sheet
This page is the summary. The full checklist carries the priority, the impact score and the tool link for every check — all 197 of them, across 14 categories, as a Google Sheet and CSV with lifetime updates.
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